There’s never one way to do anything. There’s a thousand. The trick is to explore multiple paths and bring them together.
We have the three tools of creativity at our disposal and we use them all - we BEND, BLEND and BREAK. Sometimes you have to give something a yank or a twist, other times it’s about seeing what happens when unlikely forces come together and unite. And of course there’s nothing like the feeling of smashing something apart and putting it back together again, creating something so new and yet weirdly familiar.